Public Relations
Corporate PR, consumer PR, public affairs, sustainability and ESG.
Digital Strategy
Social media delivery, training, web content, and content management strategy.
Marketing Communications
Stakeholder mapping, key message development, sponsorships and market positioning.
Crisis Management
Planning, testing and executing strategies to lessen reputational risk.
Design
Graphic and digital design, animation and motion graphics.
Video
Corporate, recruitment, brand awareness, product launches and explainer videos.
Public Relations
Our team of public relations specialists has a wealth of experience in partnering with local and international businesses, exceeding their expectations through the delivery of outstanding counsel, public relations strategies and account management.
- Corporate & Consumer PR
- Reputation Management
- Public Affairs
- Internal Communications
Marketing Communications
Marketing communications is a toolbox of disciplines that helps businesses communicate effectively to their key stakeholders. At Lighthouse, we have the expertise to develop and implement ‘marcomms’ strategies that integrate advertising, direct marketing, sponsorships, digital marketing, and public relations.
- Stakeholder Mapping
- Key Message Development
- Content Marketing
- Marketing Positioning
Design
The modern media landscape requires a strong focus on a variety of content, including graphics and animation. To find space in the busy lives of audiences, brands increasingly require content that enables viewers to quickly consume information via mobile devices. Lighthouse develops strong, engaging visual content that is informed by years of experience in messaging and media relations.
- Graphic Design
- Motion Graphics & Animation
- Branding
- Digital Design
Digital Strategy
Lighthouse has a strong in-house offering of digital communications professionals with a proven track record of producing content for busy online audiences, tailored to social media platforms, blogs and websites. By exploiting the huge opportunities presented by digital media, our clients are able to connect with their audiences in more personal and meaningful ways.
- Social Media Strategy
- Copywriting
- Content Management Strategy
- Digital Training
Video
Video marketing combines two distinct disciplines: production and marketing. The Lighthouse team specialises in both. Building video into marketing strategies from the beginning helps Lighthouse clients to benefit from engaging content that is a natural fit and targeted toward their audiences.
- Drone and POV footage
- Talking heads interviews
- Brand Showcase Videos
- Explainer Videos
Crisis Management
Lighthouse Communications has successfully managed some of the largest crisis and reputational issues to affect Northern Ireland organisations, including major aviation incidents; international product recalls; cyber-security breaches; workplace fatalities; serious offences by employees; company closures and JV disputes. We also provide in-house media training and act as a 24/7 press office for all our clients.
- Strategy Development
- Testing Plans
- Media Training
- 24/7 Press Office